Helping Yorkshire-based businesses thrive with smart CRM and email marketing.

I’m Helen, the founder of Email Wins, a solo CRM and email marketing consultancy built to support small and medium-sized businesses in Yorkshire. With over 15 years of experience, I help businesses like yours harness email as one of their most powerful marketing tools.

I combine CRM strategy with automated, personalised email journeys that build stronger customer relationships and boost your bottom line.

Why I focus on Yorkshire-based businesses.

Yes, I work remotely. I could work with businesses anywhere in the world. However, since remote work became the norm, I’ve found myself craving genuine connections with real people and businesses who serve the local community.

There’s something uniquely rewarding about helping local businesses grow, especially when I can understand their audience, meet them in person, and become a trusted part of their team.

Five reasons Yorkshire businesses choose to work with me

1. We speak the same language

Yorkshire businesses are known for their no-nonsense, honest approach. Working with someone local means less fluff, clearer communication, and a mutual respect for getting things done properly, without unnecessary jargon or over-complication.

2. I understand the local landscape

Understanding the local economy, events, customer expectations, and regional quirks means campaigns and messaging can feel more relevant. Whether you’re a wholesaler in Wakefield or a start-up in Sheffield, working with someone who knows the region means smarter, more targeted marketing.

3. I’m invested in our region’s success

Supporting the local economy matters. By working with another independent Yorkshire business, you’re not just purchasing a service; you’re also contributing to a stronger, more connected business community. I’m passionate about helping local companies grow because when Yorkshire businesses thrive, the whole region benefits.

4. I’m here for a proper natter if you need it

While most of my work happens remotely, face-to-face conversations can unlock a different kind of clarity. I’m based in Halifax and regularly meet clients in Leeds, Bradford, Huddersfield and across West Yorkshire. Whether it’s over a brew or at a local networking event, having the option to discuss things in person builds stronger working relationships and yields better results.

5. It’s just easier

Being in the same region means no time zone delays, no lost-in-translation moments, and no awkward scheduling across continents. You can reach me when you need me, get quicker feedback, and know that I understand your pace and priorities, because I’m working to the same rhythm as you.

Let’s talk

If you’re looking for down-to-earth email and CRM support that actually works, without the agency fluff, let’s have a chat.